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Understand 1st Tissue paper is one of the personal hygiene product 

To know about tissue paper business we need to understand personal hygiene market growth in India and Globe

The increasing female population and rapid urbanization, rising female literacy and awareness of menstrual health and hygiene, rising disposable income of females, and women empowerment are expected to accelerate the growth of the feminine hygiene products market across the globe.

Personal hygiene market growth after COVID 19:

There is no doubt that the pandemic has fuelled the personal hygiene products market, not just in India, but globally. According to Reporter link, the global personal hygiene market touched a value of USD 508.5 Billion in 2020. Further, the market is expected to grow at a Compound Annual Growth Rate (CAGR) of 3.60 per cent between 2021-2030.

Post the first wave of the COVID-19 pandemic, the personal hygiene products market was growing at around 11 per cent from November 2019 to January 2020. The demand grew exponentially once the pandemic spread. There is a surge in the personal care and hygiene market as consumers are apprehensive about hygiene. In fact, global leaders in the space appear to have recorded double-digit growth in categories – feminine hygiene and healthcare, both.

CLICK TO KNOW MORE ABOUT PERSONAL HYGIENE MARKET





About tissue paper market:

  • Revenue in the Tissue & Hygiene Paper market amounts to US$33,174m in 2021. The market is expected to develop with 6.23% (CAGR 2021-2026) annually.
  • The market's largest segment is the segment Household Paper with a market volume of US$9,680m in 2021.
  • In global comparison, most revenue is generated in China (US$53,670m in 2021).

Tissue paper products:
  • Toilet paper tissues
  • Paper towels
  • Kitchen rolls and 
  • Paper napkins


Paper napkins:
 This is the primary product of tissue paper widely used by consumers. This product has wide market sectors and usage application.

Market sectors:
  1. Restaurant
  2. Hotels
  3. Beauty spa's
  4. Hospitals
  5. Corporate offices
  6. Bakery and coffee shops
  7. Dining tissues for consumers
  8. Catering sector
  9. Laboratory
  10. Educational institutions etc.

Paper towels:

 Paper towels are used to wipe wet hands, paper thickness will be higher than normal paper napkins. This product is widely used in restrooms with dispenser
  1. Restaurants
  2. Corporate offices

Kitchen rolls:

 Kitchen towel rolls are used to filter oil and to wipe wetness in utensils. This is used by consumers in kitchen. Health plays major role as of now kitchen rolls are used to healthy oil free food items.


Toilet paper rolls:

 Toilet paper rolls are used in toilets, Toilet paper is not standard use in India. Rather, squat toilets are the standard type of toilet and it is expected that you will clean yourself afterward using water from a hand bidet sprayer, butterfly jet, hand shower or even a bucket of water. Even though corporate offices, Star hotels use toilet papers to maintain their standard.

If i need to start this business what i need to do?

  1. Do market survey what paper napkins are used nearby restaurants, beauty spa's, hospitals refer our market sector given above. Measure the size and analyse which size can contribute your base market in all market sectors.
  2. Analyse whether you can able to market 50 restaurants, 10 hospitals, 20 beauty spa's in your base market initially.
  3. Check the wholesale buyer in your base market to distribute to the nearby area's.
  4. Above 3 survey analysis will give you marketing confident.
  5. After with all your samples meet the machine manufacturer and confirm all your samples can be made. 

What profit you will earn on starting tissue paper business?










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